My crazy backstory….
🚀 Many years ago, when I came to America, I had $5 in my pocket and no sales experience… Long story short – I managed to build myself up and even met an amazing Ukrainian girl who eventually became my...
We lost a major deal…
Happy New Year 2022! We lost a major deal last week…It seemed like it couldn’t go wrong – it was a warm LinkedIn referral. They asked for a fully customized sales training program for their US and UK teams- we...I’m speaking at the Demand Gen Summit Spring 2021, a free online conference on April 28th.
SELLING DURING TOUGH TIMES
Let’s face it. You are reading about another few thousands of new cases of COVID-19. You are witnessing another country shutting down to the absolute minimum. You see the empty shelves in your favorite grocery store. How easily does it...Attention Economy
Yesterday, I was delivering a workshop on Storytelling techniques, and one of the participants made an interesting remark that we have officially moved from Demand Creation Economy to Attention Economy. I found this fascinating, and here is one of the...
