Sales - Business Storytelling

SELLING DURING TOUGH TIMES

by Ed Bilat | Mar 24, 2020 | Sales, Storytelling for Leaders

Let’s face it. You are reading about another few thousands of new cases of COVID-19. You are witnessing another country shutting down to the absolute minimum. You see the empty shelves in your favorite grocery store. How easily does it...

Attention Economy

by Ed Bilat | Apr 26, 2018 | Sales

Yesterday, I was delivering a workshop on Storytelling techniques, and one of the participants made an interesting remark that we have officially moved from Demand Creation Economy to Attention Economy. I found this fascinating, and here is one of the...

Bullet-Proof Objection Handling

by Ed Bilat | Apr 12, 2018 | Sales

I am delivering three training sessions on objection handling next week. Want to know my Secret techniques? Let me make this simple for you and give you three steps that will help you handle just about any objection that you...

Storytelling Sales Advice from a Major League Pitcher

by Ed Bilat | Mar 15, 2018 | Sales

My friend Trent had been a major league ballplayer and a damn good one. His fastball averaged over 95 mph. Then a freak accident ended his career. He wound up in sales training, just as I had. Last week, we...