The Secret to Winning Over Difficult Buyers
Every seller has faced it: That buyer who seems impossible. Short answers. Constant pushback. A wall of resistance. It’s tempting to fight harder — or give up. But often, the toughest buyers become the most loyal once they feel...
AI Challenge: The Hidden Power of Silence in Sales
A client once told me, “The moment you went quiet… I started talking more.That pause unlocked the deal”. The truth? Most sellers fear silence. They rush to fill it with discounts, features, or nervous chatter. But silence — used well...
AI Challenge: How to Kill Sales Clichés with AI
Here’s another dangerous trap most sellers fall into: They lean on clichés. “We’re a trusted partner.” “We deliver best-in-class service.” “We go the extra mile.” The problem? Buyers have heard it all before. And when your words sound generic, your...
AI Challenge: AI Can Turn “Too Expensive” into “Tell Me More”
Here’s the trap most sellers fall into: The moment a buyer says, “Your price is too high,” they drop into defence mode — explaining features, justifying costs, or (worse) discounting. But here’s the truth: Objections aren’t the end of...
AI Challenge AI + Negotiation Anchors: Win Before the First Number Hits the Table
Here’s the trap most sellers fall into: They let the other side set the first number. And once that number is out there… you’re negotiating uphill. This Week’s Focus: Using AI to master Negotiation Anchors — the psychological tactic that...
